Founder of Behavior 20/20
Behavioral Economics is the study of decision-making.
We live in a complex world with information overload. To “get by”, we often make illogical economic and financial decisions.
Behavior 20/20 explores cognitive biases and explains the environmental queues that influence behavior.
We focus on two main economic applications: sales and finance.
Check out the study guide to learn more.
Nick specializes in applying behavioral science to business communication. Since earning his bachelor’s degree in Economics & Music from the University of Pennsylvania, Nick has sold products for several companies across many industries: music, advertising, SaaS technology, and information technology. He is earning his masters degree in behavioral economics at IDC Herzliya in Israel and curates the popular Spotify podcast playlist “Behavioral Economics.”